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Nani’s The Paradise Will Hit Theatres Without a Trailer

Makers say skipping a theatrical trailer preserves story surprises by keeping the director and post‑production teams focused on finishing the final cut.

Overview

  • Nani confirmed late Friday that The Paradise is locked for theatrical premieres on September 23 and a wide release on September 24 and that the film will not receive a traditional theatrical trailer.
  • The production said creating a trailer now would divert director Srikanth Odela, composer Anirudh Ravichander and post‑production crews from finishing the film, a task the team prioritised over additional promotional work.
  • The Paradise is presented by the makers as a 'revolutionary emotional' mother–son story set in 1980s Secunderabad, stars Nani as Jadal, and has a final runtime of 2 hours 49 minutes with an A (adult) certification.
  • The team has explicitly rejected the 'pan‑India' label, saying Telugu is the film’s primary target even though it will release in multiple dubbed languages.
  • After multiple schedule changes, makers now rely on teasers, songs and cast buzz for pre‑release publicity, a rare move in today’s market that could reduce pre‑release visibility but preserve unspoiled story beats for theatre audiences.