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Naidu Pitches Swiss Investment at WEF, Sets AI–Creative Tech Agenda for Andhra Pradesh

Officials tout new industrial policies alongside a regional hubs plan to convert investor interest into projects.

Overview

  • On day one in Zurich, Chief Minister N. Chandrababu Naidu met Indian Ambassador to Switzerland Mridul Kumar and sought support to attract Swiss companies to Andhra Pradesh.
  • Mridul Kumar noted Switzerland’s strengths in pharma and medical equipment and said Andhra Pradesh drew about ₹2 lakh crore after last year’s Davos outreach.
  • Naidu’s team met Eros Innovations, whose executives outlined proposals spanning Eros Gen AI, an AI-enabled Film City, virtual production studios and a ‘Discover Andhra Pradesh 360’ VR tourism programme.
  • The government highlighted 25 new industrial policies, a push in AI and quantum technologies, intensive skill development and advances in the drone sector with 100 kg payload capacity.
  • IT and HRD Minister Nara Lokesh presented a decentralised model with Amaravati as capital, detailing sectoral hubs across regions and citing ₹23.50 lakh crore in investment commitments over 18 months.