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Nagarjuna’s 100th Film King100 Locks Christmas Release

The Dec. 24 date raises pressure on distributors and exhibitors over screen allocation during the peak Christmas window.

Overview

  • Annapurna Studios announced on Saturday that Nagarjuna’s milestone 100th film is titled King100, released a first glimpse/teaser and set a worldwide theatrical date of December 24, 2026.
  • The title glimpse frames a rags-to-riches arc with hints that the lead may be branded a ‘conman,’ shows an emotional moment with a found baby, and credits R. A. Karthik (writer‑director), Devi Sri Prasad (music), Raja Mahadhevan (cinematography) and Navin Nooli (editing).
  • The December 24 date places King100 in direct competition with Shah Rukh Khan’s Hindi film King, creating a head-to-head Christmas weekend between two star-driven releases.
  • Industry coverage notes the clash arrives in a crowded holiday slate that includes major Hollywood franchises, which could force intense fights for premium screens, multilingual distribution plans, and heavier promotion budgets.
  • Early trade reaction says the birthday-timed teaser has generated buzz for the milestone release, but commercial success will hinge on upcoming full trailers, territory/dubbing strategies, and how exhibitors divide screens and showtimes.