Overview
- The company employs 588 people in France and recorded a 47 million-euro turnover in 2024 against 44 million euros of liabilities.
- Turkish owner Migiboy Tekstil pledged last June to save 90 percent of jobs and operate around 100 stores when it acquired the brand.
- This marks Naf Naf’s third court-supervised restructuring since 2020, following procedures in May 2020 and September 2023.
- The CFDT union warned that even a successful plan may require significant store closures and further head office cuts.
- A hearing is set for July 23 to assess whether the company has secured sufficient liquidity to avoid liquidation.