Overview

• Mythik has raised $15 million in seed funding, which it claims is the largest seed round in India’s media tech space.
• The funding round saw participation from investors such as Sakal Media Group, BITKRAFT, Shah Rukh Khan’s Family Office, and tech leaders like Jaynti Kanani of Polygon.
• The Mumbai-based startup leverages generative AI to transform Eastern mythology, history, and folktales into short-form, high-quality video content.
• Founded in April 2025 by Jason Kothari, Mythik’s leadership team includes former executives from Disney, Netflix, Amazon Studios, Jio, and Tencent.
• The company plans to use the funds to scale its content production and AI technology, tapping into India’s growing generative AI market projected to reach $17 billion by 2030.