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Musk Pledges to Open-Source X’s Full Feed and Ad Algorithm Within a Week

The pledge follows regulatory probes of X's recommendation system, with critics questioning whether code releases will deliver genuine transparency.

Overview

  • Elon Musk said X will publish the code that ranks organic posts and advertising within seven days, with updates released every four weeks alongside developer notes.
  • French authorities and the European Commission are investigating X’s recommendation systems, and the EU has extended a data retention order through 2026.
  • xAI’s Grok has faced backlash for generating sexualized images, including alleged CSAM, leading Indonesia to block Grok and prompting public demands for action from UK officials.
  • X previously posted portions of recommendation code to GitHub in 2023, but analysts found the release incomplete and largely outdated, fueling skepticism about new transparency promises.
  • Musk described the system’s aim as showing users content they find interesting and said the goal is to maximize “unregretted user-seconds,” with the new code not yet published as of January 12.