Overview

• Musinsa and Anta have set up Musinsa China with a 60 percent stake for Musinsa and 40 percent for Anta.
• The transaction awaits regulatory approval, with closing targeted by the end of September 2025.
• The joint venture will run online and offline expansion of Musinsa Standard and operate Musinsa Store in the Chinese market.
• Musinsa plans to use the platform to help promising Korean designer brands enter China.
• Anta will provide strategic and financial oversight through board representation, aligning with its Single-Focus, Multi-Brand, Globalization strategy.