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Munich Hotel Launches €18 Champagne Glühwein as 2025 Market Prices Climb

Across Germany the average cup costs about €4.54 this season with wide regional gaps as operators point to higher energy, stand fees and labor.

Overview

  • Sofitel Munich Bayerpost begins serving its luxury version on Nov. 28 at its Christmas hut, mixing roughly one‑third Perrier‑Jouët with two‑thirds white glühwein and adding the champagne à la minute to keep the bubbles.
  • The hotel positions the drink as a blend of German tradition and French refinement introduced in 2019, and it will also sell standard red or white glühwein for €7.
  • Price trackers report a nationwide average of about €4.54 per cup in 2025, up roughly 7% year over year, with local prices ranging from around €3 to as high as €7.50.
  • Antenne Bayern’s index shows Bavaria’s costs vary sharply, from about €3.90 on average in Niederbayern to around €4.83 in Unterfranken, with typical Munich market prices at €5–€6.
  • Public reaction is divided, with social media criticism of high or premium offerings contrasted by defenses of vendors’ rising costs, echoed by Ulm traders who kept typical cups near €4.50–€5.