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M&S Reveals 2025 Beauty Advent Calendar With Full Contents and £60–£65 Qualifying Price

A Bella Freud–designed box underscores the early-season push for high‑value holiday beauty sets.

Overview

  • M&S’s 25 Days of Beautiful is now on sale with 25 products including eight full-size items, priced at £60–£65 when you spend £35 and advertised at roughly £319–£330 in value.
  • The lineup mixes high-street and premium brands such as Estée Lauder, Clinique, Living Proof, Stila, Benefit, Nuxe, L’Occitane and Floral Street.
  • Independent testing notes a strong showing for haircare and body care, smaller skincare sizes, and a reusable storage-friendly design by Bella Freud.
  • A TikTok unboxing from M&S’s Middlebrook store revealed the full contents, prompting widespread sharing across social media.
  • Retail guides highlight a packed field that includes John Lewis, Boots, Cult Beauty, Liberty and Fortnum & Mason, with several luxury calendars claiming totals above £1,000.