Overview
- Customers can return any children’s garment within 365 days for a full refund if it shows a manufacturing or material defect, with footwear and accessories excluded
- The policy excludes normal wear and tear, loss or accidental damage and is active across M&S’s entire kidswear range, from baby basics to school uniforms
- This guarantee forms a cornerstone of the Plan A Another Life initiative, which promotes rewear, repair, recycling and resale to reduce textile waste
- Every item in the children’s collection features sustainable sourcing—100% responsible cotton and over 90% recycled polyester—and incorporates adjustable waistbands, growth-proof hems and multi-name labels
- The move builds on last year’s 100-day back-to-school returns and recent 20% price cuts on over 100 kids’ essentials as M&S targets heightened value perception and growth among family shoppers