Overview

• Dhoni filed the Class 41 trademark on June 5, 2023, seeking exclusive rights for sports training and coaching services.
• Senior examiner Devika Shukla waived an objection under Section 11(1) after Dhoni’s legal team proved the nickname’s acquired distinctiveness.
• The mark’s publication in the Trade Marks Journal on June 16 activated an opposition period that runs until mid-October 2025.
• Prabha Skill Sports (OPC) Pvt Ltd had applied for the same term in July 2021, but its application remains under rectification.
• Dhoni plans to leverage the ‘Captain Cool’ brand for sports academies and related ventures, following global trends in athlete personal branding.