Particle.news

M&S Debuts Speckled Egg Cookie Dough for Easter

A New Foods UK post boosts shopper interest, reinforcing a dine‑in push through April 5.

Overview

  • Marks & Spencer has added a Speckled Egg Cookie Dough dessert to its Easter food range this week.
  • The bake-at-home mix serves four and uses all-butter dough with milk and white chocolate chunks and mini speckled eggs.
  • Facebook page New Foods UK highlighted the dessert, and comments from shoppers show strong interest and plans to buy.
  • The retailer also introduced seasonal treats including an Easter Egg-venture Colin the Caterpillar cake, themed mini-rolls, an Easter Nest Chocolate Roulade, mini cupcakes, a Speckled Egg Brownie and a Simnel Cake.
  • M&S says its Easter Dine-In runs April 1–5, with stores open on Good Friday, most closed on Easter Sunday except convenience sites and Scotland, and typical 8am–8pm hours on Easter Monday.