Overview
- Marks & Spencer staged its first official London Fashion Week show on Sept. 18, 2026, presenting an archive-led autumn/winter collection to a celebrity-filled audience at the Design Museum.
- The retailer put roughly 57 looks on sale immediately online and in 10 flagship stores, streamed with partner Zalando, and reported about half the pieces priced under £50 to emphasise accessibility.
- CEO Stuart Machin and creative leads framed the line around M&S archive pieces, citing heritage staples such as a St Michael–inspired borg jacket and a tuxedo reworked from 1990s silhouettes.
- The show drew high-profile front-row names and veteran models, earned positive industry and press reaction for polish and wearability, and aimed to shift public perception of M&S as a credible fashion player.
- The runway debut fits a wider strategy of supply-chain modernisation, store and digital investment and a target to double online fashion, home and beauty sales from a £1.4bn baseline, with half-year results on Nov. 4 to be watched for commercial impact.