Overview

• Marks & Spencer confirmed it has discontinued Colin the Caterpillar Hearts and Rainbow jellies across UK Foodhall stores after customers flagged their disappearance on social media.
• The retailer has introduced Colin the Caterpillar Sour Stomps and Percy Pig Squidgy Snouts to replace the discontinued sweets and says both lines are flying off shelves.
• Shoppers took to X to express disappointment and nostalgia for the multicoloured jellies, describing them as juicy comfort treats and preferring them over other confectionery.
• This removal follows earlier cuts in the Colin/Connie range, such as the fizzy rainbows and ‘Together Forever’ sweets, as part of ongoing product churn.
• The change coincides with M&S’s focus on service recovery from an Easter weekend cyber attack and enhanced loyalty marketing through Sparks and Parent Hood.