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Mrunal Thakur Issues Formal Warning Over AI Deepfakes

The actor’s public notice signals a rising celebrity legal push to curb non‑consensual AI use, exposing enforcement limits from rapid content spread and foreign hosting.

Overview

  • Mrunal Thakur posted a formal social‑media notice that creating or sharing AI‑generated deepfakes of her likeness is illegal and that she will pursue legal action if misuse continues.
  • The Instagram and X posts published on Tuesday drew wide attention but did not name a specific image, video, or account that prompted the warning.
  • Fans and followers urged reporting to cyber cells and police, and the posts rapidly circulated online, with reporting noting viral engagement and calls for platform takedowns.
  • Legal experts and recent court actions show celebrities are increasingly seeking injunctions and takedowns, yet policing deepfakes remains difficult because content spreads fast and often sits on sites hosted outside India’s jurisdiction.
  • Reporters say the episode follows prior cases such as Rashmika Mandanna’s manipulated video and Preity Zinta’s court move, and it could prompt further targeted monitoring, faster takedown processes, and more high‑profile legal filings.