Overview

• MrBeast’s Instagram assertion that he bought the NFL was not real, with fact-checks identifying it as promotional content.
• The post showed him with commissioner Roger Goodell and cut in clips of creators including Haley Kalil, IShowSpeed with Tyreek Hill, Céline Dept, and Marlon Lundgren Garcia with Derwin James Jr.
• YouTube will stream Chiefs vs. Chargers free worldwide on Friday, Sept. 5, from São Paulo, with pregame at 7 p.m. ET and kickoff at 8 p.m. ET.
• The game is billed as YouTube’s first exclusive live NFL broadcast and will feature creator-led segments plus a new MrBeast Challenge revealed during the pregame show.
• Alternate “Watch With” feeds include IShowSpeed and Tom Grossi in English, Robegrill and SKabeche in Spanish, and CazéTV in Portuguese from the stadium.