Overview

• The October 13 U.S. trademark application lists a mobile app under the MrBeast Financial brand offering banking, financial advisory, and cryptocurrency exchange services.
• A 2025 fundraising deck viewed by Business Insider outlined a fintech strategy tailored to MrBeast’s audience, with nine potential products including student loans, insurance, and credit insights.
• The deck describes launching through existing fintech infrastructure to avoid regulatory exposure, credit risk, and capital requirements.
• No launch timeline or partners have been disclosed, and a spokesperson for Jimmy Donaldson declined to comment.
• A trademark attorney interviewed in the coverage cautioned that creators face unusual regulatory and reputational risks when attaching their brands to financial services.