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Mr. Wolf Joins DreamWorks Land Meet-and-Greet as ‘e BaBad Guys 2’ Hits Theaters

The live character introduction extends Universal’s cross-promotional strategy by pairing the film debut with immersive park interaction.

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Meet Mr Wolf at DreamWorks Land in Universal Orlando
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Overview

  • Mr. Wolf is making select daily appearances at DreamWorks Land in Universal Studios Florida to celebrate the sequel’s release.
  • The character’s debut coincides with the August 1 theatrical premiere of The Bad Guys 2, which ups the franchise’s stakes with globe-trotting heists and sharper comedy.
  • Guests can track Mr. Wolf’s appearance schedule and receive updates through the Universal Orlando Resort app.
  • He joins a lineup of DreamWorks favorites—including Shrek, Trolls, Kung Fu Panda and Gabby’s Dollhouse—near the Animal Actors show and E.T. Adventure.
  • The initiative underscores Universal Orlando’s approach to leverage its film franchises for enhanced in-park storytelling and promotional synergy.