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MPSE Bars Generative AI Entries From Golden Reel Awards

With legal and ethical AI standards still undefined, MPSE will study evolving tools to refine its awards rules

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Golden Reel Awards Statuettes (Photo: Chris Schmitt)
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Overview

  • MPSE has finalized its ban on Generative AI–assisted projects for this year’s Golden Reel Awards.
  • The guild cited the lack of established legal and ethical AI standards as the rationale for excluding AI-generated sound work.
  • A dedicated MPSE board and AI committee will continuously monitor emerging tools to refine awards criteria.
  • Studios and editors are increasingly using Generative AI for tasks such as voice generation, dialogue cleanup, and speech enhancement.
  • Films like "The Brutalist" and "Uncanny Valley" highlighted professional concerns about AI’s impact on artistic integrity.