MoviePass Secures Comcast's Forecast Labs Investment to Boost Growth

The cinema subscription service aims to expand its customer base through targeted TV advertising and technological advancements.

MoviePass has received an undisclosed equity investment from Comcast's Forecast Labs.
The investment will fund TV advertising to attract new subscribers.
MoviePass reported its first profitable year in 2023 after filing for bankruptcy in 2020.
The company attributes its recent success to AI and machine learning enhancements.
MoviePass services 3,500 locations across all 50 states.