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Mother’s Day Sales Test Argentina’s Retailers as Córdoba Logs 6.1% Drop

High inflation leaves merchants leaning on discounts, interest‑free credit, late shoppers.

Overview

  • Retail sales in Córdoba fell 6.1% year over year for the date, with heavy foot traffic from Friday to Sunday failing to lift volumes, Fedecom reported.
  • Average tickets in Córdoba reached about $65,000 versus $55,000 in 2024, a nominal rise that did not offset price increases, according to the provincial survey.
  • Credit cards dominated transactions with roughly 81% of purchases and widespread use of installment plans, though steep financing costs constrained merchants’ ability to fund offers.
  • Stores across cities leaned on last‑minute buying patterns and bank promotions, including Banco de Córdoba’s 3, 6 and 12 interest‑free installments across multiple categories.
  • Spending intentions and prices varied by region: Focus Market put the national average gift near $46,500, a Jujuy check found about $72,000, and a La Plata survey showed most businesses foresee flat sales with optimism concentrated in IT, clothing and restaurants.