Overview
- A OnePoll survey of 1,000 UK parents of children aged 6 to 16 reports that about seven in ten avoid cooking with their kids.
- Reported barriers include 47% citing lack of time, 25% worried about mess, 21% finding it too stressful, 39% saying more time would help, and 26% wanting simpler recipes.
- Among families who do cook together, 78% say it increases the chances of sitting down to eat as a family, with interest typically starting around age seven and boiling an egg mastered by eight.
- Ben's Original has released limited-edition Pudsey Packs and pledged £200,000 to BBC Children In Need as part of the campaign.
- Parenting author Sarah Ockwell-Smith highlights wellbeing and confidence benefits and offers an age-by-age skills roadmap, while Rachel Stevens fronts a Pudsey Cooking Challenge video.