Overview

• Seventy-seven percent of respondents now place feeling good on the inside above looking good, signaling a shift from appearance-driven wellness trends
• Thirty percent of Americans report adopting a more mindful health approach in 2025 by tuning into bodily cues and emotional responses
• On average, participants perform five intentional daily feel-good acts, led by prioritizing sleep (50%), nourishing meals (49%) and movement that feels good (44%)
• Thirty-one percent of respondents regularly take probiotics or supplements for gut support and 57% of non-users say they are open to trying them
• Among those using gut-supporting supplements, 43% report improved digestion and 36% experience reduced bloating, highlighting the growing gut-emotional connection