Overview

• Morrisons told Bristol Live the cut-price packs were a clearance in some stores and said the offer is no longer available.
• A TikTok video by Megs (@glutenfreewithmegss) showed four-packs of Diet Coke priced at 55p in a clearance aisle.
• The typical price is reported as £3.45 per four-pack, making the clearance equivalent to about 14p per can.
• The shopper bought 12 four-packs for £6.60, compared with an estimated usual cost of about £41.40.
• Reports and comments noted variable reductions across branches, including claims of all Coke varieties at 55p in one store and later £1.25 reductions on other varieties, as some questioned authenticity versus website pricing.