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Morgan Freeman Says Lawyers Are Cracking Down on Unauthorized AI Clones of His Voice

His stance highlights a split in Hollywood over consent for AI voice clones.

Overview

  • Freeman told The Guardian he is "a little PO'd" about AI imitations, calling unauthorized use "robbing me," and said his lawyers are "very, very busy" after finding "quite a few" cases.
  • He criticized the synthetic performer Tilly Norwood, arguing that a computer-generated "actor" takes work from real people and will not succeed with audiences.
  • SAG-AFTRA reiterated that Tilly Norwood is not an actor and said the model was trained on performers' work without permission or compensation.
  • Other stars are choosing licensed partnerships, with Michael Caine and Matthew McConaughey working with ElevenLabs to release authorized AI versions of their voices.
  • Freeman has been vocal about AI cloning since at least June 2024, when he thanked fans for flagging fake versions of his voice online.