Overview

• Prime Minister Narendra Modi posted on X urging citizens to participate, noting proceeds will support the Namami Gange program.
• The e-auction opened on September 17 at 10 am and is scheduled to close on October 2 at 5 pm.
• Participants can register at pmmementos.gov.in to place bids through the Government of India’s PM Mementos open auction portal.
• Highlighted lots include a silver Ram Mandir model, a Kamdhenu with calf, a cane-ship model, a wooden charkha, and paintings such as the Ellora Kailasa Temple and a framed Lord Buddha from Bihar.
• Namami Gange is a flagship river-conservation mission approved in June 2014 with a ₹20,000 crore outlay and a phased plan spanning entry-level, five-year medium-term, and ten-year long-term activities.