Overview

• Mobile data usage in Germany rose sharply in 2024, with Deutsche Telekom reporting a 30% increase to 3.8 billion gigabytes and Vodafone a 27% increase to 3.1 billion gigabytes.
• O2 Telefónica recorded the highest data consumption, reaching 5.8 billion gigabytes, reflecting a growth of approximately 25% compared to 2023.
• The surge in data usage is attributed to widespread video streaming, social media activity, and increased use of messaging apps like WhatsApp and FaceTime for calls.
• While most data traffic still relies on 4G networks, the adoption of faster and more stable 5G technology continues to expand significantly.
• Traditional phone calls are declining in popularity, with Vodafone reporting an 8% decrease in call volumes and shorter average call durations compared to 2023.