Overview

• At Citizens Bank Park on July 19, the Phillie Phanatic and a companion mascot mimicked the scandalous embrace on the kiss cam to a Coldplay soundtrack.
• The Phillies’ official social channels shared the video with the caption “¿Un CEO fue descubierto haciendo trampa en un juego de los Phillies?”, propelling it across social platforms.
• Following Philadelphia’s lead, the Yankees, Orioles, Angels and others staged similar mascot sketches during their games over the weekend.
• Fans in stadiums and online recorded and circulated the live parodies, making them among the most viral sports moments of the weekend.
• The original hug, which exposed Astronomer CEO Andy Byron’s affair at a Coldplay concert, led to his suspension and resignation and has left his career uncertain.