Overview
- The AI Buds go on sale July 4 via Flipkart and Mivi’s website with a ₹6,999 price tag and Android-exclusive app support at launch.
- Mivi AI activates with the wake phrase “Hi Mivi” and handles commands in Hindi, Tamil, Telugu, Bengali, Marathi, Kannada, Malayalam and Gujarati.
- Five purpose-built avatars—Guru, Interviewer, Chef, Wellness Coach and News Reporter—provide tailored assistance for knowledge, mock interviews, cooking, fitness and news updates.
- Audio features include Hi-Res Audio, LDAC, 3D Soundstage, Spatial Audio and quad-microphone active noise cancellation alongside up to 40 hours of custom-firmware-optimized battery life.
- Designed and manufactured in India, the launch aligns with the government’s ₹2,000 crore AI initiative to boost domestic tech innovation.