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Mivi Launches AI-Powered Earbuds in India at ₹6,999

An Android-only companion app powers voice-first AI capable of supporting eight Indian languages through specialized avatars.

Overview

  • The AI Buds go on sale July 4 via Flipkart and Mivi’s website with a ₹6,999 price tag and Android-exclusive app support at launch.
  • Mivi AI activates with the wake phrase “Hi Mivi” and handles commands in Hindi, Tamil, Telugu, Bengali, Marathi, Kannada, Malayalam and Gujarati.
  • Five purpose-built avatars—Guru, Interviewer, Chef, Wellness Coach and News Reporter—provide tailored assistance for knowledge, mock interviews, cooking, fitness and news updates.
  • Audio features include Hi-Res Audio, LDAC, 3D Soundstage, Spatial Audio and quad-microphone active noise cancellation alongside up to 40 hours of custom-firmware-optimized battery life.
  • Designed and manufactured in India, the launch aligns with the government’s ₹2,000 crore AI initiative to boost domestic tech innovation.