Overview

• Reports of burns, blisters, infections and scarring tied to select Mitchum 48-hour roll-on batches continued across social media.
• Mitchum said a manufacturing process change to one raw material, not a formula change, altered how the product behaves on some users’ skin.
• The brand published batch codes for affected 100ml roll-ons and asked retailers to pull remaining stock in the UK, Ireland and South Africa.
• The company reverted to the original process and told customers to stop using affected products and contact its customer care team; no national recall was issued.
• The apology’s reference to “temporary irritation” drew angry responses from users who reported severe burns and lingering marks.