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MIT Says 95% of Corporate AI Efforts Falter as Google Discloses AI Power and Water Use

New findings show a broad adoption wave that is not yet delivering durable business value.

Escultura de 2010 del artista italiano Maurizio Cattelan, titulada «L.O.V.E» («Il Dito»), aparece frente al Palazzo Mezzanotte, el edificio de la bolsa de valores de Italia, el 6 de junio de 2023 en Milán. El nombre L.O.V.E. es el acrónimo de «Libertà, Odio, Vendetta, Eternità» («Libertad, Odio, Venganza, Eternidad»). 
GABRIEL BOUYS / AFP
Las herramientas de IA podrían facilitarles el trabajo a los estafadores
Tras la actualización de ChatGPT a GPT-5, miles de usuarios reportan que los chatbots han perdido la personalidad empática con la que habían formado lazos emocionales, sintiéndose ahora más fríos y distantes/Foto: Canva
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Overview

  • MIT’s “The GenAI Divide” reports that most enterprise projects stall with minimal or no impact, citing fragile workflows and weak executive strategy despite heavy spending.
  • Google published per‑query figures for Gemini’s inference use—about 0.24 watt‑hours of electricity and 0.26 milliliters of water—while noting training consumes far more resources.
  • Security tests and incidents revealed new risks: Google acknowledged AI Overviews surfaced a fraudulent phone number used by scammers, and Guardio showed Perplexity’s Comet agent completing purchases on a fake site and submitting credentials to phishing pages.
  • Agentic systems are moving from trials to deployment, with industry surveys pointing to rapid rollout and projections of 15% of daily workplace decisions automated by 2028, alongside forecasts that many projects will be canceled due to unclear value.
  • Adoption remains widespread in Latin America, with more than 85% of firms using AI in at least one process, as ILO and World Bank reports warn that a small share of jobs faces full automation risk with higher exposure for women and younger workers.