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Mint and Hindustan Times Roll Out New Number-Grid Illusions With Timers and an AI Tag

Indian publishers use timed number puzzles to drive quick social engagement.

Overview

  • Mint’s latest challenge hides the number 28 among 82s, with the answer placed at the 11th column, second row.
  • Hindustan Times posts multiple updates: a 15 hidden among 51s (seventh row, eighth column) and a 9 among 6s (fourth row, eighth column).
  • A new Hindustan Times puzzle asks readers to find 38 in a sea of 39s, giving the solution as the fourth column and sixth row.
  • One Hindustan Times entry notes an AI element, describing the 57-grid puzzle as created with the help of artificial intelligence and labeling the image as AI-generated.
  • Headlines and copy promote short solve times such as 5, 10, or 20 seconds and assert attention-boosting benefits, reflecting the outlets’ repeatable engagement format.