Particle.news
Download on the App Store

Mingyu Fronts Calvin Klein’s Fall 2025 Campaign Featuring 90s Denim and New CK Emblem

The launch advances the brand’s K‑pop-led reach, spotlighting a refreshed monogram across 1990s-inspired denim.

Overview

  • Calvin Klein began rolling out campaign imagery and video on August 19, with Mingyu’s promotional clips drawing millions of views within hours.
  • The Fall 2025 collection is available now on calvinklein.com and at select retailers, with prices ranging from about $33.25 to $229.00.
  • Key pieces include the 90s Straight Jean in new washes, Slim and Carpenter jeans, the 90s Taper Jean, and a Trucker Jacket featuring the CK Emblem monogram.
  • The campaign also highlights underwear updates, including a refreshed Heritage Cotton line and the Icon Cotton Stretch Trunk with a stitch-free Infinity Bond waistband, reinforced construction and a supportive contour pouch.
  • Directed by Torso, the campaign extends Mingyu’s ongoing partnership with Calvin Klein and aligns with the brand’s broader push to leverage high-profile K‑pop ambassadors for global relevance.