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MillerTech Extends Front Row–Noah Gragson Partnership Through 2027

The multi-year pact links race exposure to a push into RV, marine, off-grid channels with a defined 2026 slate plus a six-part social series.

Overview

  • Front Row Motorsports announced that MillerTech will back Noah Gragson in 2026 and 2027 under a renewed multi-year agreement.
  • MillerTech will serve as primary sponsor for three 2026 events: the Dover All-Star Race on May 17, Pocono on June 14, and New Hampshire on August 23.
  • The program includes a six-part social media series showcasing how MillerTech products power fan and customer adventures beyond the track.
  • The company framed the deal as a vehicle to deepen reach in RV, marine, and off-grid retail channels tied to NASCAR exposure.
  • Specific race or activation details for 2027 were not disclosed, though MillerTech leadership publicly endorsed the long-term commitment.