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Milan Men’s Fashion Week Opens With Olympic Theme and Major Returns

CNMI frames the five-day showcase as a Milano Cortina 2026–aligned platform that reasserts Milan’s central role.

Overview

  • Running Jan. 16–20, the week presents fall/winter 2026/27 with 18 runway shows, 7 digital shows, 36 presentations, 3 by appointment and 12 events, though other reports count 84 total appointments.
  • An Olympic-themed citywide campaign features archive objects from Lausanne’s Olympic Museum, complemented by EA7’s Milano Cortina 2026 in-store event and K‑Way’s public “Montagna Milano” program with Vogue and GQ.
  • Ralph Lauren returns to Milan’s official calendar after twenty years, with Zegna back in the city and Dsquared2 resuming its show, while Gucci, Fendi and Emporio Armani shift to co-ed shows in February.
  • Fondazione Sozzani serves as the hub for emerging talent, hosting shows by David Catalán, Domenico Orefice, Miguel Vieira, Simon Cracker and Pronounce.
  • Organized by CNMI with support from Italy’s Foreign Ministry, Agenzia ICE and the City of Milan, the program underscores institutional backing for Made in Italy and the sector’s global reach.