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Milan and Inter Unveil Generali Stadium to Replace San Siro

The Foster + Partners–MANICA design, backed by Generali naming rights, funds a multi‑billion urban redevelopment to boost club revenue and target readiness for EURO 2032.

Overview

  • The two clubs formally presented Generali Stadium at a public briefing on Thursday, October 29, 2026, revealing the Foster + Partners and MANICA design and the new name.
  • The arena is planned as a 71,500‑seat, two‑tier bowl with steep 37° curvas to concentrate atmosphere, an LED exterior, a double‑curved roof and 27,000 m² of photovoltaic panels for energy generation.
  • Clubs and several outlets reported a large naming‑rights package with insurer Generali; published figures vary and have not been fully disclosed, with one report valuing the deal at about €26m per year (≈€650m) and another at $725m.
  • Construction is scheduled to begin in 2028 with a first match targeted for the 2031/32 season, the existing San Siro will remain in use during build works, and most of the old stadium would be demolished once the new venue opens, subject to municipal approvals.
  • The stadium sits at the centre of a 281,000 m² urban regeneration plan meant to add public space, retail and year‑round uses, a financing rationale aimed at raising long‑term matchday and non‑matchday revenue while drawing sustained public protest and regulatory scrutiny.