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Microsoft Puts Copilot on Samsung’s 2025 TVs and Smart Monitors

The living-room assistant blends voice with on-screen visuals, with account-linked personalization in select markets.

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This image, provided by Samsung Electronics Co. on Aug. 28, 2025, shows the company's TV featuring Microsoft Copilot, an artificial intelligence assistant. (PHOTO NOT FOR SALE) (Yonhap)

Overview

  • Copilot is rolling out free on select 2025 Samsung models, including Micro RGB, Neo QLED, OLED, The Frame Pro and The Frame, plus M7, M8 and M9 smart monitors.
  • Users can launch it from the Tizen home in Samsung Daily+ or by pressing the mic button on the Samsung remote to speak naturally.
  • On-screen, Copilot appears as an animated character that lip-syncs responses and displays glanceable cards with images, ratings and key details.
  • Capabilities include spoiler-free episode recaps, ultra-specific recommendations, group-friendly picks, post-watch lookups and everyday help.
  • Availability begins in select markets with expansion to additional regions and models planned over time, and Microsoft has previously announced plans to bring Copilot to LG TVs.