Microsoft Offers $1 Million to Boost Bing Usage

The tech giant's latest sweepstakes aims to lure users from Google by offering substantial cash prizes.

Microsoft has launched a $1 million sweepstakes to encourage users to switch to its search engine, Bing.
The contest is part of the Microsoft Rewards program and is open to residents in the US, UK, Canada, France, Germany, and Puerto Rico.
Participants can earn up to 200 entries by using Bing and other Microsoft services, with tasks like changing the default search engine and using Bing for various online activities.
The promotion also includes smaller prizes, with ten additional winners receiving $10,000 each.
Despite previous efforts to increase Bing's market share, including integrating AI features, Microsoft's search engine remains significantly behind Google.