Microsoft Brings Call of Duty: Black Ops 6 to Xbox Game Pass on Launch Day

The move aims to boost Game Pass subscriptions and expand Microsoft's market share across consoles and PCs.

Call of Duty: Black Ops 6 will be available on Xbox Game Pass from day one, marking a first for the franchise.
Microsoft's strategy includes no new Game Pass tiers, making the game accessible with existing subscription levels.
The decision could impact retail sales but aims for long-term subscription revenue growth.
Analysts speculate this could test the viability of subscription models for AAA game releases.
Microsoft aims to capture more PC market share and increase Game Pass Ultimate subscriptions.