Overview

• Around 300 volunteers, aged 6 to 91, formed a 'book brigade' to transfer books one by one to Serendipity Books' new location, about 350 feet away.
• The entire move, completed in under two hours, included shelving the books alphabetically in the new, twice-as-large storefront.
• Owner Michelle Tuplin organized the effort after announcing the move in January, emphasizing inclusivity and community involvement.
• A TikTok video of the event has garnered over 1.6 million views, bringing widespread attention to the town’s grassroots initiative.
• The new Serendipity Books location is set to open on April 26, coinciding with Independent Bookstore Day celebrations.