Overview
- Analytics firm WaveMetrix counted 116.2 million views in the first day, making it Lionsgate’s biggest trailer launch and the most-watched preview for a music biopic or concert film, ahead of Taylor Swift: The Eras Tour (96.1 million).
- Released November 6, the teaser highlights Jaafar Jackson’s portrayal with signature moves such as the moonwalk and a nod to Thriller, drawing strong early reactions.
- The biopic is directed by Antoine Fuqua, written by John Logan and produced by Graham King, with a cast that includes Colman Domingo, Nia Long, Miles Teller and Juliano Krue Valdi.
- Lionsgate chair Adam Fogelson told analysts the creative team is preparing to be in position to deliver more Michael after release, though a second film has not been confirmed.
- The film’s surge has rekindled debate over its handling of past allegations, with Leaving Neverland director Dan Reed publicly criticizing the project’s approach.