Overview
- An AIMX–Offerwise 2026 study finds people in urban Mexico spend about six hours online each day, with 55% over five hours and 24% logging more than nine.
- Most users connect at home and by Wi‑Fi, with 77% citing the home as their main access point and 73% using Wi‑Fi, while slow service and technical failures each affect 24% and high prices hit 16%.
- Half of respondents report using artificial intelligence tools and 58% view them positively, with content generators such as ChatGPT and Gemini used by 66% of AI users and voice assistants like Siri or Alexa by 45%.
- Security worries run high, with 63% concerned about data theft, 62% about fraud, 54% about viruses, and 51% about invasions of privacy.
- Coverage diverges on e‑commerce penetration attributed to the same report, with El Economista citing 47% of users making online purchases and 24 Horas reporting 80% and an average monthly spend of 1,945 pesos.