Overview

• Mexico marks Grandparents Day on August 28 each year, a date widely cited since 1983 to honor the experience and contributions of older adults.
• The INAPAM credential functions as an identification card and unlocks discounts at restaurants, cafes and other businesses, with nationwide partner lists available by state.
• Nestlé’s Chocolate Abuelita launched the #SacaTuLadoAbuelita contest through August 28, awarding kits to posts with the most reactions that showcase recipes prepared with the brand.
• INEGI data indicate 25.9 million people aged 53 or older lived in Mexico in 2023, underscoring the scale of families likely celebrating grandparents.
• The August 28 observance is not set by law and its origins are debated, with explanations ranging from a 1982 UN aging initiative to radio promotion in the 1990s and the feast day of Saint Augustine.