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Mexico’s El Buen Fin 2025 Starts Thursday With New Store Verifier, Bank Deals and SAT Raffle

Consumer agencies urge shoppers to confirm merchants through the official portal to avoid scams.

Overview

  • The 15th edition runs November 13–17 with nationwide discounts across major retailers and online marketplaces.
  • The CCE’s Buscador de Comercios and new QR checks are live, an official app launches November 13, and authorities advise verifying “https://”, avoiding public Wi‑Fi, and saving receipts.
  • Mercado Libre touts up to 60% off, deliveries in under 24 hours across 28 cities, up to 24 months interest‑free via Mercado Pago, and early access for MELI+ members from November 10–12.
  • Banks outline event offers, including American Express cashbacks and months without interest, and Banamex bonuses of 10%—or 30% during “Horas Banamex”—with registration and minimum spends.
  • The SAT confirms a MXN 500 million raffle for electronic purchases at registered merchants, with a December 5 draw and top prizes of MXN 250,000 for cardholders and MXN 260,000 for businesses on eligible transactions of at least MXN 250.