Overview
- Organizers activated an official participant search and QR verification on elbuenfin.org to help shoppers confirm legitimate stores and reduce fraud risk.
- The SAT confirmed a 500 million‑peso Sorteo El Buen Fin for card purchases of at least 250 pesos at registered merchants, with the drawing on December 5 and top prizes of 250,000 pesos for a consumer and 260,000 for a merchant.
- Banks detailed event rules: Banamex offers a 10% bonus on accumulated MSI purchases of 10,000 pesos or more and a 30% bonus during daily “Horas Banamex” from 3–5 pm, capped at 10,000 pesos per client and requiring prior activation from November 3–17.
- American Express published cashback and MSI offers that include 1,500 pesos back per 10,000 pesos at select retailers, 750 pesos back per 5,000 pesos in fashion, and 2,250 pesos back on 15,000‑peso Aeroméxico online purchases, with registration open November 5–17.
- Mercado Libre announced up to 60% discounts, deliveries in under 24 hours in 28 cities, up to 24 months without interest via Mercado Pago, and an early window for MELI+ members from November 10–12, alongside a logistics ramp‑up to handle demand.