Overview
- President Claudia Sheinbaum launched the interagency plan at the Nov. 18 morning briefing, outlining nationwide activations across all 32 states.
- Five thousand Jóvenes Construyendo el Futuro trainees will support tourism, hospitality, cultural and sports promotion roles, with registration opening in April 2026 for three‑month assignments with pay and IMSS coverage.
- The National School Cup “Vive saludable, juega feliz” will open calls in late December and early January, culminating in a final at Estadio Olímpico Universitario, alongside an ecosystem of 74 “mundialitos” and six permanent cups.
- Fan and legacy measures include three FIFA Fan Fests in Mexico City, Guadalajara and Monterrey, public match screenings, 177 Fiestas México 2026, rehabilitation of more than 4,000 courts, about 11,000 urban murals, the launch of the Conoce México app and museum and archaeological activations with Guinness record attempts.
- Public health and inclusion elements feature the mascots Muuk and Toj Óol to promote physical activity, plus IMSS‑run tournaments for women’s futsal, walking football and adapted play for children with Down syndrome, and the Street Child World Cup at Oaxtepec.