Overview
- The first Chocolate Bienestar processing plant will be built in Comalcalco on a two-hectare state-donated site with an initial federal investment of 80 million pesos and a target start in 2026.
- The facility will feature a visitor-friendly design with tourism and educational components showcasing cacao reception, processing and transformation.
- New product lines include 50% and 75% cocoa bars slated for sale through the Tiendas Bienestar network, which officials say will reach about 26,000 outlets nationwide.
- Program metrics reported for 2025 show 149 tonnes acquired from roughly 1,300 producers with 31.7 million pesos invested, with officials projecting up to 400 tonnes and about 88 million pesos in total outlay this cycle.
- Linking the rollout to broader policy themes, President Claudia Sheinbaum rejected recent protest violence after the Generation Z march and emphasized unity, sovereignty and peace.