Overview
- In a Nov. 13 briefing, Infodemia said the push relied on 179 TikTok accounts and 359 Facebook communities, with at least 28 administered abroad, and used AI-generated imagery and paid promotion.
- President Claudia Sheinbaum said an estimated 90 million pesos funded bots and fake accounts that boosted the mobilization online.
- Independent reporting cited data indicating roughly 46% of recent interactions were automated, estimating about eight million bot engagements sourced from foreign bot marketplaces.
- Following the Nov. 1 killing of Uruapan mayor Carlos Manzo, messaging shifted to a “paz y justicia” tribute, and the march remains scheduled for Saturday in Mexico City with protective barriers around Palacio Nacional.
- Officials identified amplification by figures and groups linked to PAN and PRI, including Vicente Fox, Claudio X. González, Ricardo Salinas Pliego and Atlas Network, as the movement’s original admin Iván Mero Perro publicly distanced himself and ceded account control.