Overview
- Mexican outlets highlight greetings, dedications, and small gifts as common ways to honor mothers-in-law.
- The observance is not an official holiday in Mexico but is widely noted across networks and media.
- Reported origin accounts cite a 1935 idea by journalist Eugene "Gene" Howe and a 1970s move by the American Society of Florists to choose the last Sunday of October.
- Mexico treats October 26 as the fixed date by custom, even as other countries reference the U.S. "last Sunday of October" guideline.
- Coverage also acknowledges jokes and stereotypes while encouraging respect and practical steps to strengthen relationships.