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Mexico Launches 'México Imparable' Half-Marathon Series to Boost Tourism and Indigenous Inclusion

The government positions the four-race circuit as a cultural tourism platform that channels support to indigenous runners.

Overview

  • Announced at the Aug. 22 presidential morning conference, the government-backed series will stage four 21K races in Palenque (Sep. 14, 2025), Mexico City (Dec. 7, 2025), Oaxaca (Mar. 22, 2026) and Chihuahua (Jun. 7, 2026).
  • Registration is open at mexicoimparable.com, with the first stop in Palenque featuring themed programming tied to local heritage and race kit pickup the day before.
  • Project lead Mirna Beatriz De la Cruz said the initiative will provide economic and logistical aid, with organizers expecting about 80 indigenous athletes to participate; ultramarathoner Lorena Ramírez serves as ambassador.
  • Tourism officials cite one in ten international visitors engaging in sports activities and an estimated 60.4 billion pesos in annual sports-tourism revenue, with plans to reinvest proceeds in scholarships, cultural events and community projects.
  • Complementary Indigenous Games are scheduled in Morelos from Oct. 16–24, 2025, and coverage reports Chiapas race fees of 800 pesos for 21K and 650 pesos for 10K/5K, plus a two-race package option.